Our Mission

To inspire the confidence of businesspeople in themselves to successfully manage or oversee their business’s books.

Our Story

BookSmarts was founded in 2014 by Michele Craig, an Ontario CPA, after she noticed a growing trend towards business owners managing their own basic bookkeeping.  This trend was partially fueled by new software technology which made bookkeeping easier to manage, even for someone who had never managed books before.  However, when business owners searched for a way to learn these new skills, their options were limited.  They could learn about QuickBooks in general, but what they really needed was a way to learn both QuickBooks and bookkeeping but only the parts that applied to their business.

BookSmarts took on this challenge by offering customized training plans that were based on each business’s unique needs.  Word spread quickly amongst accounting professionals about a firm started by a CPA who designed or troubleshooted bookkeeping systems and could help their clients to manage their day-to-day books accurately, efficiently and confidently.

Today, BookSmarts serves all of Ontario with live, virtual one-on-one training and has helped hundreds of businesses to manage their own books with confidence.

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Meet our founder and head trainer

A self-professed ‘accounting geek’, Michele Craig is a CPA with over 30 years’ experience implementing and managing accounting systems. She is a qualified and experienced trainer for adults in the workplace, and as a member of the QuickBooks™ ProAdvisor program she has achieved the top level of Elite.

Michele has helped hundreds of small business owners and their staff learn to manage their own books and she loves to share the tips and best practices that she’s learned over the years.  Her teaching style is based in the firm belief that “the more you understand, the less you need to remember”.  Michele also believes that accounting software is a powerful tool when used wisely but can also trip you up when you don’t understand what’s going on or which software prompts to follow.

In her spare time, Michele loves to play sports and explore Ontario in her camper.

Michele offers accounting software setup and training, group training and consulting services for small businesses in Central Ontario that use Quickbooks™ products or add-ons.